“As students, we see our teachers come and go. After we leave, rarely do we get the chance to come back to tell them how they have impacted our lives. It is difficult to explain how the act of telling a teacher he changed your life can make you feel complete. What greater privilege can there be than to be able to tell someone, ‘You are the person who awakened my soul from its slumber; you were the vessel whence I found my voice.’”
This is a passage from my book The Garden of the Soul: lessons from four flowers that unearth the Selfwherein I describe the feeling I had when I was reunited with a particularly influential teacher from my past after 33 years. It is a wonderful thing to be able to glorify and give back something to our teachers and mentors, no matter how old we are. That is why, with great delight, I wish to share with you the highlights of a recent interview I conducted with one of my personal mentors, Patrick Ryan.
Patrick Ryan is an executive coach, leadership trainer, spiritual teacher and author. He was one of two leaders (the other is the wonderful Mary Butler) who trained, held and watched me evolve when I was on the 10-month Co-Active Leadership programme in 2007-2008 in Spain. Patrick and Mary’s expert training transformed my life in the most profound way and I can say without reservation that I seriously doubt I would be doing what I am doing today had I not crossed paths with them. After the course was over, I also had the great pleasure of talking Patrick’s workshop Awakened Wisdom when he delivered it in London (a rare treat). It was on that 3-day course that I stood up in front of a room of people and declared boldly that I was finally stepping into the (somewhat scary) call to become an internationally known author and spiritual teacher, no longer hiding from my own Essence. And the rest, as they say, is history… and the future is still unfolding, minute by minute.
So of course, when Patrick asked me to be the manager for the launch of his book Awakened Wisdom – A Guide to Reclaiming Your Brilliance, which was the long awaited book version of the teaching he had been transmitting through his workshop for many years, it was a no-brainer. What an opportunity to be able to give something back to one of the people who shaped my life so profoundly. In a nutshell, I simply want other people to enjoy and bask in the simple wisdom of his teachings. I also want Patrick to enjoy what he deserves by seeing his book reach thousands—perhaps millions—of people.
As part of the promotion for his book release, I had the great pleasure to interview Patrick on my radio show Lynn Serafinn’s Garden of the Soul on March 24th. It was a wonderful interview, and I thought as part of the Virtual Blog Tour, it would be perfect to share the highlights from that interview with you.
You can hear or download the complete interview in the player below:
If it does not appear correctly on your screen, you can grab it online at:
Here are some of the highlights of that interview:
Wisdom Gained From a Near-Death Experience
When Patrick was in his late teens, he “died”, his body being kept alive only from CPR. During that time, he “met the Divine,” which he describes as “that wisdom that is of this Universe and that this Universe is of”. He said this meeting, “Woke me up in a most profound way to the mystery and the ultimate nature of this world we are living in.”
He said, “That experience allowed me to see that there is a profound Wisdom holding this Universe. It enabled me to trust that that Wisdom ‘just is’, but at the same time it provided me no answers. So, I still had to go and figure it out. And that really is the journey all of us are on: ‘figuring it out’. And I think the thing we’re figuring out, at the core of it, is ‘who is the one that is walking the walk of this life?’ And, at the end of the path, when you keep dropping the veils, and move further and further into the Essence of that answer, you find there is no distinction between you and your neighbours, no distinction between you and the animals and the forest, or even the organisation you work for, and that we are just this one entity, this one Being that reflects back and forth who we are to each other.”
Reflections on Hearing and Answering Our “Call”
Patrick was leading a life on an entrepreneur, but was always interested in what makes people behave the way they do. He said he woke up one day curious about what else was “out there.” He felt “called”.
“But like with any call,” he says, “you usually cannot see the path ahead with much clarity. So it requires you to take a leap and just enter onto that path.”
I asked him, “What are some clues that people are hearing ‘a call’ in their life?”
He said, “For me, and also for a lot of people I was spoken with, some of the common factors include a ‘stirring within’, a sense of dissatisfaction with life as it is today, and a desire to touch into a deeper meaning or purpose. There’s a wanting to get more fulfilment or more congruency between our moving through every day and the higher levels of values we know exist, even if we don’t understand what they are.”
“I had always dreamed about going on a walkabout,” he continued. “That dream had never left me. And that’s something people should pay attention to. What’s the recurring, nagging, dream that won’t leave you alone? First it knocks gently, and then it shakes you harder, and at some point, if it’s important enough, it’s probably going to create something in your life much more dramatic until you ‘get it’.”
Experience as a Monk in Burma
Patrick told his story of how he became a monk in a monastery in Burma in the mid 90s, even though he had no such prior intention, nor did the monastery have a policy of taking on western disciples (he goes into this story in greater detail in his first book The Eagle’s Call).
He gave us a little taste about the essence of the teachings he received during his time as a monk, as well as a student of many shamans and other masters around the world. He said, “At the end of the day, I’m a very practical guy, and as much is it is easy to become seduced by the mysticism and big words around spirituality, it’s very important to me to be able to ground it to my daily life in such a way that makes sense. That’s why I created the ‘Eight States of an Awakened Life’ that my book Awakened Wisdom is based upon.”
Distorted Self, Divine Essence and the Observer
Patrick went on to explain the three-part aspects of our nature: the “Observer”, the “Distorted self” and our “Divine Essence”. He said it’s important to know “who’s in your shoes” at any particular moment in life.
He describes the “Distorted self” and the voice in us that “wants to take us out of the game” and “hold us in a zone of safety and comfort” and “whispers messages to us like ‘you’re not ready for that yet, if you do that people won’t like you, etc.” He said that it is interesting how the body will so often respond to this by getting ill on the very day you are meant to do something you fear, etc. He said, the more the “Distorted self” takes over the decision making in our lives, the more isolated we become and the more ‘self’ there is in us.
“On the other side, we have that part of us that is infinitely wise, that moves with the wisdom of what we acquired in this life, and also that goes beyond what can be explained by what we received in this life. This is the one in us that does not get caught in fear—the one that is about creating beauty in the world, about bringing life-giving energy into the world and transmitting it outward. It’s the one that can go into an organisation and sit in a meeting and speak the truth about what’s really going on, in a way that makes everyone go ‘Wow, you just nailed it. That’s exactly what we needed to hear.’ That aspect of us, I call the ‘Divine Essence’ because the more connect you get to this aspect, the less ‘self” there is in it.”
He said that our “Observer” is that other part of ourselves that is able to report the facts in life clearly and without judgment. Both Divine Essence and Distorted self are receiving the report from the Observer and “we get to choose who we’re going to put in charge.”
The Eight States of an Awakened Life
In the last part of our interview, Patrick named and described his “Eight States of an Awakened Life”.
1. A Good State of Intention
2. A Good State of Words
3. A Good State of Being
4. A Good State of Purpose
5. A Good State of Effort
6. A Good State of Practice
7. A Good State of Doing
8. A Good State of Understanding
He then offered a few REALLY simple and very profound practical example of how to apply the principles. If you wish to hear more, please listen to the audio.
Book coming to Amazon Tuesday April 20, 2010
I also strongly encourage you to buy Patrick’s book Awakened Wisdom – A Guide to Reclaiming Your Brilliance. Dozens of leaders in the mind-body-spirit field have joined together to support Patrick in celebration of the coming of this book, and are offering over 40 free gifts to everyone who purchases it on the day of its Amazon launch on Tuesday April 20th.
I myself am offering 4 audio meditations from my transformation workshop The Garden of the Soul, to cultivate the four spiritual principles of Giving, Receiving, Becoming and Being. To be sure you receive this gift, along with all the others, just go to http://www.awakenedwisdom.com/Public/Amazon/BookLaunch/index.cfm and sign up for launch reminder so you remember to buy the book on April 20th.
Tomorrow, Thursday April 8, Patrick stops at Caron Goode’s “Intuitive Parenting” site. It should be really interesting. Check it out at http://intuitiveparenting.wordpress.com
Please check out the video I made as my “pitch” for the “Next Top Spiritual Author” contest. I have entered my book The Garden of the Soul: lessons from four flowers that unearth the Self, which as many of you know, is currently self-published.
The grand prize is a book contract from Hampton Roads Publishing, one of the top Body-Mind-Spirit publishers in the world, along with a promotional package worth over $50,000.
There are 3 rounds of voting. The first round starts MONDAY March 29, 2010, and ends May 3, 2010. I could REALLY use your vote to help me advance to Round 2.
Here’s the video I made for my contest entry. I poured my heart and soul into it! If you cannot see it on your screen, view it on YouTube at http://www.youtube.com/watch?v=V8P92UVYwCQ.
If you think The Garden of the Soul deserves to go to a wider audience, please help me by:
1) Watching this video to help you decide whether you think I deserve the prize AND THEN
2) Voting for me at http://tinyurl.com/TopAuthorLynn between March 29 – May 3rd.
3) Help yourself to a THANK YOU GIFT on that page (it’s a collection of audio excerpts from my book)
4) SHARE the page via Twitter or Facebook (you’ll see the buttons right there on the page).
And there is NO pressure to choose only one author to win this contest! There are hundreds of great authors for you to consider, and you can vote for as many authors as you like (but you can only vote ONCE for each author per round).
I you can help me advance to Round 2 of this exciting competition, I will be EXTREMELY grateful!
My motivation is fuelled by your encouragement and comments. I’d love to hear what you have to say about the video, my book and whatever else, in the comments box below (if you are reading this in your email inbox, click HERE to leave a comment).
“Imagine a life through which you managed to rise above the fears and concerns that always linger faithfully in the background, haunting us with their song of intended safety, always with the purpose of keeping the status quo. Imagine a life without those messages you tell your Self about what you can’t do, or those messages that diminish the brilliance of who you are in any way. You know the voice I mean.
“Imagine that you integrated those voices in such a way that they no longer gripped you but rather informed you about interesting and relevant conditions to pay attention to.
“And now, as you are no longer held in false constraints, you are free. Free to listen and respond to the wisdom of the moment. Free to wonder what is possible in creating more beauty and dreams. Free to respond to the yearning of your heart that knows that more is possible…”
These are the opening words of a most inspiring new book by Patrick Ryan called Awakened Wisdom – A Guide To Reclaiming Your Brilliance. The first chapter is called “A Life Well-Lived”, and as we read it, we cannot help but think to ourselves, “Yes! I want to know how to have that!”
In his book, Awakened Wisdom, Patrick Ryan says a life well-lived is an awakened life, in which we shift away from our “distorted self” and connect with our “Divine Essence”, and allow that wisdom to guide us.
But how precisely do we DO that?
Fortunately, Patrick Ryan gives us a formula: the Eight States of an Awakened Life”.
Patrick explains the “Eight States of an Awakened Life” in great detail in his book Awakened Wisdom. He says, for our awakening to unfold, we must come into a “good state” of relationship with our understanding, our intention, our words, our being, our purpose, our effort, our practice and our doing. And when we are in a “good state” with all these things, we are able to see life clearly, and our decisions and actions in life become purposeful, powerful and meaningful.
It sounds very inspiring, doesn’t it? It is. But what I really like about Patrick’s book is that it is also a practical manual. There are dozens of affirmations and practical exercises to help you learn and master each of the Eight States, to help you begin to create your own well-lived life. It’s great to see such a spiritual book come down-to-earth so we can actually apply the teachings within our daily lives.
Awakened Wisdom – A Guide To Reclaiming Your Brilliancecomes out on Amazon on April 20th, 2010. To expand the giving and receiving of this wisdom I am giving away FOUR free audio mediations from my Garden of the Soul Workshop to everyone who buys Patrick’s wonderful book with the first 24 hours of its release. I’ve never offered these meditations before, as they have only ever been available to those who have attended my live Transformation workshops.
AND… In addition to my gift, there are over 40 other wonderful gifts being offered by mind-body-spirit teachers, authors, coaches and healers from around the planet when you purchase Awakened Wisdom – A Guide to Reclaiming Your Brilliance on April 20th.
AND… Patrick is giving away an EXTRA special gift of his own: An AWAKENED WISDOM VIRTUAL EXPERIENCE, a 2-day global event where you can learn the Eight States of an Awakened Life directly from Patrick himself after you have bought the book. I’m really lucky because I’ll be hosting that event!
To find out how you can buy this book on April 20th, claim your free admission to the Awakened Wisdom Virtual Experience, and receive over 40 other gifts, just click HERE
Presenting an exciting NEW concept on the Internet, combining coaching, learning, community and business-building in a creative, spirit-based environment…
Spirit Authors (www.spiritauthors.com) is an innovative new membership site where established, new and aspiring authors in the mind-body-spirit genre can find everything and everyone they need to make their publication a success. Founded by bestselling author and award-winner teacher and coach, Lynn Serafinn, Spirit Authors provides learning, support and professional resources to mind-body-spirit authors, whether you are just starting out, or are already successfully published.
Won’t you please join us for our Grand Opening Celebration?
Monday 22 February through Friday 26 February (one webcast per day), from 3pm Eastern (8pm UK)
FIVE unique broadcasts on different topics including writing, publishing and marketing your book and beyond
FREE to attend; FREE to listen (via webcast)
A superb VIP panel of 18 spirit-based industry professionals, all leaders in their fields
Panellists include top-selling mind-body-spirit authors, editors, marketing specialists, translators, literary agents, publishers and basically wonderful people.
On the broadcasts, you will…
Hear the experiences and insights of 18 leading mind-body-spirit publishing professionals
Learn lots of new things about spirit-based writing, publishing and promotion
Have the opportunity to direct questions to the VIP panel via our webcast
Find out how you can “Test Drive” Spirit Authors Virtual Coaching and Learning Experience for only $1
Receive some great free gifts just for checking it out.
Can’t make it to the live broadcasts?
No problem! Register for the webcasts you want, and you will receive a link to download the MP3 after the event. But don’t leave it too long before you listen to them… we’ll be giving away some freebies that will be available only during the week of the Grand Opening launch.
Who are our VIPs?
HOST: Lynn Serafinn, bestselling author, book promotion coach
SIDEBAR NOTE: If you haven’t yet gotten your copy of Allison Maslan’s Number-1 seller, check this page out before Friday 29 January: http://myblastoff.com/booklaunch to receive 20 free mind-body-spirit gifts when you buy the book, “Blast Off!”.
This is a true story of how one small thing can change your life.
Back in September 2009, a fellow named Tony Eldridge, whom I had met on Twitter, asked me to write an article for his book marketing blog, talking about the promotional strategies I had used that enabled my book The Garden of the Soul: lessons from four flowers to unearth the Self to become a bestselling title. I was a first-time, self-published author. I wasn’t exactly rich, and I had next to nothing to spend on promotion, so I did just about all of it myself. But somehow, by dint of my having spent the previous two years attending dozens of live seminars and teleseminars and reading hundreds of articles and eBooks on the topic of book promotion and Amazon launches, I built my online platform, designed my campaign and found some truly wonderful joint venture partners to assist me. As a result, my book became a bestseller in the UK in spirituality and mind-body-spirit categories, as well as in self-help category in both the US and the UK. I couldn’t have been happier. At age 50-something, it really was the dream of a lifetime.
I knew that the success of my launch had come from building my platform at least a year before my book had come out. So when Tony approached me to write the article, I decided to call the article “Pre-Natal Care for your Book,” with the aim of encouraging authors to start building their platform months before they even finished writing their books. When he published my article on 6 October 2009, Tony announced it on Twitter, and continued to ReTweet the link to it throughout the month.
I was very pleased with the article, and very pleased Tony seemed to like it too. I had no idea, however, that this one small thing was very soon going to be the catalyst that would change my life.
A few days after the article was published, an author from California named Allison Maslan saw one of Tony’s ReTweets (bless your tweet heart, Tony), and clicked the link to read my article. She was intrigued with it and contacted me through my website, asking me if I would “coach” her to create a book promotion campaign, because she had just landed a book deal with Morgan James Publishers for her book Blast Off! The Surefire Success Plan to Launch Your Dreams into Reality.
I asked, “What do you want me to do?”
She replied, “Exactly the same thing you did for your own book. I want to do all of it.”
Without thinking, I heard myself saying to her, “OK. Except it’s not enough. My book made it to Number 18, and that was great at the time. But I want your book to do better than that. I want it to go all the way to Number 1.”
Reaching Number 1 was something I had a difficult time imagining, but I really meant it when I said it. Over the months Allison and I worked together, I found myself saying, “I want your book to be a Number-1 bestseller,” again and again. The desire was so powerful I could feel it in my gut.
I have to admit, though, that somewhere in the back of my mind I could hear a voice chiding me, “Number 1, you say? Uh-huh. Well we’ll just see about that!” But in spite of my occasional self-doubt, my logical mind told me if I simply applied all the learning I had amassed from having completed my own launch several months earlier, I could avoid all the pitfalls I had encountered and easily surpass my previous achievement. It seemed perfectly “do-able”.
And while such logic is a wonderful thing, the greater thing I have learned is that when you set a sincere intention, the Universe conspires to ensure it comes to fruition. So honey, let me warn you—before you open your mouth and speak loudly enough for the Universe to hear, you’d better be sure you are ready for outrageous success. But when you say it, you really have to mean it. Don’t just wish it. Don’t just say to yourself, “That would be really nice.” Feel the desire so powerfully that you will not accept anything less, and then commit to doing the work that will make it come true.
Over the following months, I worked closely with Allison to design, coordinate and deliver her campaign. First we tightened up her platform by building a strong online infrastructure and integrating all her social networks. Then, I showed her how to operate many new software programmes. She got to be a real pro at them in no time and soon she was off and running and gathering new followers every day. She was a natural at it, and because she was such a nice person, people simply WANTED to be connected to her.
Then I introduced her to an excellent communications coordinator, Yvonne Perry from Writers in the Sky, whom I had met on my Garden of the Soul Ning group. Together, we three assembled a truly vibrant team of spirit-based joint venture partners. We then designed all the timetables, promotional copy, strategies, sales pages and so many other things. As the day of the launch approached, we worked out tracking systems and a rota for watching the sales. There were some pretty hair-raising last minute “tweaks” behind the scenes and Ali, Yvonne and I were writing emails to each other so rapidly, it was almost like talking in real time.
The day of the big launch finally came Tuesday 19 January 2010. As I live in the UK, I was up hours before Allison or Yvonne. Soon, Britain woke up and started shopping online. I found my heart pounding when I first saw Allison’s book get into the Top-20 bestseller lists in the UK, alongside and even AHEAD of celebrities from Britain’s show “Dragon’s Den”. I frantically started sending out blogs and newsletters and tweets to tell people about this great news. Then, as North America woke up (Allison amongst them), and I started to see her book climb the US and Canadian charts, I could feel my heart pounding even louder. Heck I think I could even hear Allison’s heart pounding all the way from San Diego! Wow! Suddenly Blast Off! was soaring up the charts into the Top-10. Unbelievable. She had indeed passed my own book’s rank, just as I had said I truly wanted.
Behind the scenes was a FRENZY of emails, Tweets, Skypes and on-the-fly blog posts. We analysed. We strategised. It was total madness! I think if I could pick one thing I am most proud of about the campaign, it would be when Allison got to the Number-4 ranking, just behind Gary Vaynerchuk and Michael Gerber—two monumental names in the charts. We looked at the sales figures and estimated that we were very close to the Number-3 position, and all we needed to get over the “hump” was another 15 book sales. At that point, I sent out an appeal to all our members on Spirit Authors fan page on Facebook, as well as my blogs, and Allison sent out emails to her lists, telling them exactly what was going on. Yvonne started Tweeting like crazy. Within minutes, people responded with messages of support, telling us they had just bought the book.
I watched as an amazing truth became evident—people WANTED Allison reach Number-1. Their desire was just as strong as ours… except now there were hundreds of people all desiring the same thing.
And do you know what? With all that passionate desire being sent into the cosmos, the Universe could not help but fulfil our collective wishes. It was like an ocean of desire flowing into cyberspace.
In less than an hour, the book Blast Off! by my wonderful client (and now dear friend) Allison Maslan not only moved into the Number-3 rank, but within the next couple of hours, it also rose in both US and Canada to become Number-1 bestseller in entrepreneurship and was dubbed Number-1 “Hot New Seller”. It also made the top 5 in several other categories including “motivational” and “self-help”.
As you might imagine, Allison is over the moon and she is getting a lot of media attention. I spoke to her this evening and she has FOURTEEN radio interviews tomorrow! I can’t imagine that many interviews in one day. And I have to say, it couldn’t happen to a nicer person.
As for me, I’ve been living on not much more than adrenaline all week. But I really wanted to come back down to earth to tell you about the exciting things that have been happening in my life since the success as Allison’s campaign.
My first big announcement is that “Lynn the author” is now being represented by Waterside Literary Agency in Los Angeles, who also represent an array of illustrious spirit-based authors such as Eckhart Tolle, Neal Donald Walsch, Barbara Marx Hubbard, and of course my own client, Allison Maslan, amongst many others whose names you would undoubtedly recognise. Together, we are getting ready to approach publishers with a proposal for a NEW book I am writing. I’ll be telling you more about it over the coming months.
The second bit of news (and this will probably come as no surprise) is that, ever since the launch, I have been approached by a steady stream of authors requesting I help them with their book campaigns. Some of these are truly BIG and exciting projects. I’ll be telling you all about these wonderful books over the coming months.
All of this truly takes my breath away and, of course, I am absolutely thrilled so many people are approaching me about managing their spirit-based book campaigns. But there is a flip side to all this that also needs to be considered:
a) There’s only one of me and there are hundreds of authors who need help with their book projects and
b) Private campaign managers are simply not a financial option for everyone.
But here’s the beauty of the situation. The Universe is so incredibly wise and clever, it has been orchestrating a solution to this dilemma for the past two months, long before any of these events had occurred.
What is the solution? My new Spirit Authorssite, of course!
For the past two months, I’ve been very excited about my new project Spirit Authors, which is a membership site that allows me to combine my professional experience as a teacher, coach, author, online promotion expert, WordPress “techie” and non-stop talker (!) in one place. I call it a “Virtual Coaching and Learning Experience” for mind-body-spirit authors—including those who simply have a dream to write and be a published author in the future. What Spirit Authorswill offer authors is the opportunity to learn from myself and a range of other industry professionals about writing, social network-based promotion, self-publishing, Amazon launch campaigns, and making the most of your success, while always retaining your spirit-based focus, and being true to your personal values. It is also an online community, offering you the opportunity to make close personal and professional connections with others of like mind, for friendship, support, ideas sharing and business partnerships.
I originally set up this project because it resonated with my own values and interests. It also fulfils a long-term dream for me, because I have an MA in adult education and distance learning, and for many years I wanted to create a really fabulous online course, using all the principles I have learned in my many years as an educator.
But what I now understand is that the real importance of the project is that it will be able to help HUNDREDS of authors get the information and support they want and need for their projects. I couldn’t possibly do that as a one-to-one coach.
I have arranged a Grand Opening Webinar Week, Monday 22 through Friday 26 February. I’ve got over a dozen industry professionals from authors, marketing specialists, publishers, editors, etc., coming along to share their wisdom and experience on the air. And, yes, Allison Maslan will be amongst the guest line up to tell us what life has been like since becoming a Number-1 bestselling author. It’s all going to be FREE in celebration of the Grand Opening of the new Spirit Authorssite.
The sign-up page for the Grand Opening won’t be available until NEXT week, so for now, if you’d like to make sure you receive a VIP invitation to the FREE Grand Opening Webinar Week, just got to http://spiritauthors.com and enter your email address in the right-hand side of this screen. Then, you’ll receive all updates about the event.
So there you have it. It all started by someone asking me to write a simple little blog article. Less than six months later, so many things I wanted to achieve in life are all joining together. It has truly been a dance of synchronicity, desire and manifestation.
If you follow my work, you know that one of my key messages is that there is great learning to be found in every story of our lives. So for this story, let me offer you these two “thoughts for the day:”
a) Never underestimate the power of an opportunity you are given, even if it seems very small. You simply do not know how far it will take you.
b) The more you desire to fulfil the dreams of others, the more your own dreams become fulfilled.
Thanks for reading. I really needed to share this story with you. Just by reading these words, you have become a part of my journey. Even if we have never spoken in person, I know on a subtle level that your presence in the world is impacting my life in ways I cannot yet measure. Similarly, I truly hope my presence in the world is impacting you in some small but positive way.
Warm wishes,
Lynn Serafinn
Transformation Coach, Book Promotion Coach,
Author, Teacher, Talk Radio Host Spirit Authors Virtual Coaching and Learning Experience http://spiritauthors.com
P.S.: If you haven’t already, have a look at http://myblastoff.com/booklaunch. You still have time to receive 20 free mind-body-spirit gifts if you buy Allison Maslan’s (Number-1 selling!) book Blast Off! before the end of Friday 29 January. I’m also offering over 1 hour of audio book excerpts from The Garden of the Soul as a gift, along with other great gifts from coaches, authors, marketing pros and holistic practitioners. Have a look and see what’s on offer.
P.P.S.: I’m celebrating my 55th birthday this Thursday 28 January. If you are on Facebook, come join my “Virtual Birthday Party” on my Spirit Authors fan page. I’m giving away a gift to all fans on Thursday, so come along and invite your friends. http://facebook.com/SpiritAuthors.
I have a HUGE appeal I want to make to all of you.
As most of you know by now, amongst other things, I am a book promotion coach for spirit-based authors. For the past 5 months, I’ve been working with a VERY wonderful woman named Allison Maslan. Allison came to me wanting me to design a book launch campaign for her book “Blast Off”, which is a motivational book where she shows you an actual system for achieving your “dream life”, whether it is creating a business, finding the love of your life, achieving optimum health, having fun, or connecting to your spirituality.
Anyway, here’s the situation.
Allison’s book launched today and she’s done FANTASTICALLY well. About 2 hours ago, she PASSED one of the BIGGEST selling books of the past few months, Gary Vaynerchuk’s “Crush It!” and took the Number 3 position in the entrepreneurship category.
Wow! That is truly an amazing feat.
AND… our next hurdle is to get to Number 1.
To get there, we have to pass two MEGA books in the field, one of which is Michael Gerber’s CLASSIC book “E-Myth Revisited.” No small feat. That book has been a top seller for years!
But it’s not impossible. I estimate that all Allison needs right now is about 15 more books to get sold via the Amazon dot com (US customers) in the next few hours to get her from Number 3 up to Number 2 (or higher?).
It’s not that we are not looking for sales in other countries, but it’s the US that is currently holding steady at the Number 3 rank. Canada has been dancing between Number 4 and 5, and the UK is coming up from behind around Number 14-15 (of course, it’s almost 3am here, and only people like me are awake at this hour!).
I REALLY want Allison to get to Number 2, and ultimately to Number 1, with your help.
So I am asking all of you to have a look at Allison’s book at http://myblastoff.com/booklaunch. On the LEFT hand side of the screen, you will find out all about the book itself. On the RIGHT hand side of the screen, you will see buttons to purchase, if you’re ready to buy.
AND… further down the screen, you’ll see about 20 free bonus gifts that a bunch of us (many of us here on Spirit Authors) are giving away when you buy Allison’s book before the end of the launch. I’m giving away 4 audio book excerpts from The Garden of the Soul, but there are SO many great gifts there from many Spirit Authors members (like Steph Gunning, Dana Lynn Smith, Brenda Adelman, Joe Rumbolo, Tracy Latz, Marion Ross, Yvonne Perry, Shelagh Jones, Sheila Bakely Finkelstein, Amethyst Wyldfyre… good grief, have I forgotten anyone?). Plus, so many other wonderful people like Callie Carling, Shannon Jackson Arnold and Gaylena Nia Collins helped with Tweeting, blogging, etc.
PLEASE help us “Blast Off!” Allison’s book and get it to number 1. She’s a brand new spirit-based author, and this is the dream of a lifetime for her.
And frankly, it’s a dream for me too. I would LOVE to say that I was the campaign manager for a Number 1 selling spirit-based book!
Watch out, of course. If we do reach Number 1, you’ve gotta know that I’m going to “milk it” baby, lol! After all, this is my most successful book launch to date and I see this as the beginning of my helping ALL my Spirit Author friends reach Number 1 in the coming years through the new Spirit Authors site.
Again, PLEASE buy Allison’s book right away if possible at http://myblastoff.com/booklaunch and receive all those beautiful gifts instantly.
Thank you sooooooooo much, everyone. I hope some day I can help some of YOU become a number 1 seller too.
Yesterday I told you all about the launch of the book Blast Off! by my good friend and client, and fellow Spirit Author, Allison Maslan.
Well I am pleased to announce that her book came out early this morning and has already been dancing around the top 25 list in “Entrepreneurship” category all morning here in the UK, reaching as high as number 14 so far. I find myself smiling as I see her title on the same list as Michael Gerber’s classic E-Myth Revisited, Gary Vaynerchuk’s recent smash hit Crush It, and several books by UK “Dragons Den” icons, Peter Jones, Theo Paphitis and Duncan Bannatyne. She’s even been AHEAD of several of the “Dragons” over the past couple of hours… giving them a real run for their money… a lot of fun to watch, actually.
Now what’s so great about this is that Allison’s book is a radical shift from many other entrepreneurial approaches. She takes a spirit-based approach, where she helps you connect with your passions, and she actually gives you a step-by-step method to work towards anything from building an entrepreneurial enterprise, to finding a soul mate.
But what I like best about Allison as a person, and a writer, is that she keeps it “real.” She doesn’t talk “over your head” when it comes to talking about business, like so many other books I have read. As a coach and a homeopath, she speaks to you like a real person because her first interest and sole focus (or soul focus?) is people.
If you haven’t yet picked up your copy of Allison’s book, try to do so before the end of the day because when you do, you’ll also be able to pick up 20 great bonus gifts from some of the nicest mind-body-spirit and business professionals on the planet. I’m giving away over 1 hour of free audio book excerpts to help celebrate with her.
What a great start to have her be in the top 20 in the UK, right from the starting gate. I can’t wait to see how far Blast Offwill go, especially when readers in the US start buying the book later today.
This is why I LOVE being a book promotion coach!
Enjoy the rest of your day,
Lynn Serafinn
Author, transformation coach, book promotion coach, radio host
Author of mind-body-spirit bestseller The Garden of the Soul: lessons from four flowers that unearth the Self
Happy Monday to you. I just HAD to put this blog post up today because tomorrow, Tuesday 19 January, is a day I’ve been looking forward to for the past 5 months.
I’ve been working closely with Allison since the autumn to plan the launch of this book. Although I’ve been working with many authors over the past year, this is definitely the biggest and most exciting book campaign (other than my own!) I have coached so far. It’s been a BIG job for us, along with the help of many others including Yvonne Perry from Writers in the Sky, to coordinate all the events, create all the materials, and communicate with the dozens of people who have been involved. It’s been a LOT of work, but also a lot of fun.
As you can probably guess, even though I am not the author of this book, I feel a very strong connection to it, and I SERIOUSLY want to be able to say I helped one of my clients reach the Number-1 rank in Amazon Self-Help books tomorrow! But that’s not just because I have a natural “bias” here; I honestly believe Allison’s book deserves to be a top selling title.
Because whole gaggle of Allison’s friends and colleagues (including me) are giving away over 20 inspirational gifts to EVERYONE who buys the book on launch day. Gifts include audio books, eBooks, free memberships, meditations, photography, prosperity building, business help, personal growth, spiritual growth… all sorts of interesting stuff by some of top mind-body-spirit and business professionals. I myself am offering 4 audio book excerpts from my book The Garden of the Soul when you buy Allison’s book tomorrow.
Just go to http://myblastoff.com/booklaunch and you can read all about Allison’s book, and the bonus gifts. You can sign up for a launch reminder AND buy the book directly from that page TOMORROW. The page will go “live” from midnight Pacific time tonight.
Ok, so that’s my Monday news. I’ve got a lot more I will be telling you about in another week or so, when I finally start taking bookings for my new Spirit Authors Grand Opening. Spirit Authors is a new Virtual Coaching site where I’ll be helping mind-body-spirit authors just like Allison (and others who may be aspiring to become authors) to write their books, develop their promotional campaigns, and learn all they need to know about self-publishing in the mind-body-spirit genre. But more about Spirit Authors next time.
Until then, PLEASE be sure you get your copy of Allison’s book tomorrow at http://myblastoff.com/booklaunch. Hopefully while you’re downloading all your free bonus gifts, I’ll be celebrating the fact that Allison has hit number 1 on Amazon! I’ll be so happy for her when that happens.
Hope you are staying warm and happy this winter, and that 2010 is the year all your dreams come true.
Warm wishes,
Lynn Serafinn, MAED, CPCC
Author, transformation coach, book promotion coach, radio host
Are you living your life to the fullest at this moment in time? Do you have the life that you have always dreamed of? If so, congratulations! Meditate a few moments each day on the goodness that you have experienced from your great fortune. If your answer is no, it is never too late to start. So many of my coaching clients tell me they don’t reach their goals because they want everything perfect before they move forward.
They are striving for perfection and it is killing them. They want a perfectly clean house, to say the perfect words and to do perfect work at all times. What is the point of “perfect” anyway? Pressure filled expectations are a sure way to turn any goal into a ball and chain. Many people resist attempting new challenges or setting new goals because they are afraid they will not perform to their ridiculous level of expectation.
As a result, they give up before they ever begin. Then the feelings of disappointment and failure set in. I started taking modern dance in my 30s. The room was full of young women and men that had been dancing since childhood. My mind was aghast as the dance instructor got in front of the class and proceeded to dance several eloquent steps that we were supposed to immediately mirror. I knew I was in trouble as the class was spinning one way and I was tripping the other way (Picture I Love Lucy and the Rockettes).
Through this experience, I learned to laugh at myself and let go of the notion of doing it perfectly. It was not possible for me to keep up with these experts; and attempting to do so was way too much pressure. Once the light bulb came on that I could do something for the fun of it, I relaxed about the outcome. And wouldn’t you know it, I was able to perform in several dance presentations and I had a blast.
If you are not putting yourself out there, reaching toward what you really want because you are afraid of not being perfect, you are missing out on the juiciness of your life. It is the non-perfect part that will be most memorable and uniquely you.
Author and Coach Allison Maslan Helps You ‘Blast Off’ in 2010
by Lynn Serafinn, MAED, CPCC
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These days, the market is flooded with self-help books. Unfortunately, all too many of them leave me feeling dull and lifeless, and they don’t really “help” very much. Half of the books I come across hit you over the head with “power talk” that makes you feel guilty for not being rich or for getting the occasional cold (I won’t mention names, but I have indeed tossed more than one self-help book across the room because of this!). The other half usually drown you in lofty “woo woo” language that never quite gets down to practical action. Frustrating! For a new self-help book to stand out from the crowd and become keeper in my library, it would need to be friendly, engaging, fun AND practical. In other words, it would actually have to HELP me help myself. In her new book Blast Off! The Surefire Success Plan to Launch Your Dreams into Reality, author, coach and registered homeopath Allison Maslan, has achieved exactly that. Her book is a step-by-step programme to achieving some of the most challenging and important goals in life: Continue Reading…
Bestselling author, coach and book marketer Lynn Serafinn hosts Barbara Techel, author, publisher, educator, advocate for dogs with disc disease and therapy dog team volunteer. Barbara Techel began a journey five years ago that she never intended to travel. After her beloved Dachshund, Frankie, was diagnosed with disc disease that caused paralysis, she thoug […]
Bestselling author, coach and book marketer Lynn Serafinn hosts empath coach, metaphysical teacher, spiritual author and host of 'We Are One in Spirit' Podcast, Yvonne Perry. For many years, Yvonne Perry’s empathic abilities caused great distress until she learned how to protect her auric field. Her best-selling book, 'Whose Stuff Is This? Fin […]
Bestselling author, coach and book marketer Lynn Serafinn hosts spiritual author, minister, blessing giver and empowerment coach, Charlene M. Proctor , Ph.D. Charlene M. Proctor, Ph.D. is an ordained Minister of Spiritual Peacemaking and a Deeksha facilitator trained by the oneness guides from Fiji and India. She is the bestselling author of 'Let Your G […]
Bestselling author, coach and book marketer Lynn Serafinn hosts author, spiritual educator, organizational psychologist, leadership development consultant, executive and life coach Sarah Rozenthuler. As a young woman, Sarah has struggled to talk with people, including loved ones, at key moments in her life. Because of this, she was always been interested in […]
Bestselling author, coach and book marketer Lynn Serafinn hosts author, revolutionary spiritual teacher and healer, Barbra White. From the age of twelve, Barbra White began hearing spirits, angels and even God. In her youth, she didn't understand what was happening, which caused her anger and unhappiness. When she grew up, Barbra devoted her life to hel […]
Bestselling author, coach and book marketer Lynn Serafinn hosts author, revolutionary spiritual teacher and healer, Barbra White. From the age of twelve, Barbra White began hearing spirits, angels and even God. In her youth, she didn't understand what was happening, which caused her anger and unhappiness. When she grew up, Barbra devoted her life to hel […]
Bestselling author, coach and book marketer Lynn Serafinn hosts Author, peace activist, Iraq war veteran, Paul Chappell. The son of a half-black and half-white father and a Korean mother, Paul Chappell grew up in Alabama. His father had been in the military, and had served in both Korea and Vietnam. Coming from this background, Paul was surrounded with viole […]
Bestselling author, coach and book marketer Lynn Serafinn hosts physician, spiritual author and teacher, Karen Wyatt MD. Dr. Karen Wyatt first became involved in hospice work when she was recovering from the grief of her father’s death from suicide. What she discovered from working with dying patients was not only the means for healing her own grief, but als […]
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So of course, when Patrick asked me to be the manager for the launch of his book Awakened Wisdom – A Guide to Reclaiming Your Brilliance, which was the long awaited book version of the teaching he had been transmitting through his workshop for many years, it was a no-brainer. What an opportunity to be able to give something back to one of the people who shaped my life so profoundly. In a nutshell, I simply want other people to enjoy and bask in the simple wisdom of his teachings. I also want Patrick to enjoy what he deserves by seeing his book reach thousands—perhaps millions—of people.
Please check out the video I made as my “pitch” for the 
SIDEBAR NOTE: If you haven’t yet gotten your copy of Allison Maslan’s Number-1 seller, check this page out before Friday 29 January: 
I have a HUGE appeal I want to make to all of you.
